Ford鈥檚 New Mustang Mach-E Is An Electric SUV 鈥?And You Can Reserve One Sunday

Ford鈥檚 New Mustang Mach-E Is An Electric SUV 鈥?And You Can Reserve One Sunday

Ford Motor Co., which pioneered the racy pony-car body style 55 years ago, will use the Mustang name and insignia on an electric crossover utility vehicle coming next year. 鈥淭he launch marks the first real milestone in Ford鈥檚 increased emphasis in electrification, and more importantly marks an increased effort by the legacy U.S. 鈥?Dan Levy, a Credit Suisse analyst, wrote in a report Thursday. 11 billion to roll out 40 electric and hybrid vehicles by 2022. It鈥檚 employing a strategy of electrifying its icons, first with the Mustang electric crossover and then with hybrid and battery-electric versions of its top-selling F-150 pickup truck. The automaker aims to show its EVs can be fast and tough and aren鈥檛 just so-called compliance cars intended to meet more-stringent environmental regulations. Ford is beginning its pivot toward electrification by closing a 46-year-old engine factory in suburban Detroit that produces big V8 engines for the Mustang Shelby GT350. The United Auto Workers, now voting on a new contract with the automaker, is concerned the switch from gasoline to battery power endangers employment of 35,000 union members.

So you think they pick a random date based on the car show calendar, rather than pick a date when they believe the car will be close to production ready? Seems silly to introduce a car (that's not a concept) long before it's ready. Who says it's still long before it's ready? Those are your words, not mine. Ford has been working on this vehicle for at least three years (possibly more), given all the planning, preparation of the plant, plant-negotiations with the UAW, and vehicle-testing that were involved. So, no, what I said was not silly at all. And it's apparently ready enough for them to have a special Baja version of it. Baja race, or many thousands of public sales that are waiting? Who says it's still long before it's ready? Those are your words, not mine. Ford has been working on this vehicle for at least three years (possibly more), given all the planning, preparation of the plant, plant-negotiations with the UAW, and vehicle-testing that were involved. So, no, what I said was not silly at all. And it's apparently ready enough for them to have a special Baja version of it.

Baja race, or many thousands of public sales that are waiting? You think the Baja version is production ready? It's a mock-up for marketing purposes. Who cares how long Ford has been working on it? That is not a measure of when the car is ready to be introduced. Car companies carefully choose when they are ready to introduce their vehicles. I think it's fair to assume that they choose the car show based on 2 main factors: (1) the importance of the show, and (2) if the car is nearly ready. It's pretty simple; if they think the car won't be ready until mid/late 2020, it just may not be ready for the '19 LA Show, even if some customers are antsy to see the actual car revealed. Rushing the car out for introduction is a much worse mistake than delaying to get it right. Who says it's still long before it's ready?

Those are your words, not mine. Ford has been working on this vehicle for at least three years (possibly more), given all the planning, preparation of the plant, plant-negotiations with the UAW, and vehicle-testing that were involved. So, no, what I said was not silly at all. And it's apparently ready enough for them to have a special Baja version of it. Baja race, or many thousands of public sales that are waiting? I see your point. There is definitely something holding back the Bronco. If it is supposedly built off the Ranger platform, then it should easier to put together. Taking this long seems to be at odds as the SUV market is hit right now. How long they have been working on it, I dont know but if it was three years, then it should probably be released. Maybe this new Bronco was slated for Mexican production and Ford has had to rethink that.